Writing articles on linkedin

how to write an article on linkedin mobile app

Over the first week, I changed that SlideShare five times. A story is just a story unless you can tie back to your reader's reality and transform it into a powerful truth. You May Also Like.

Linkedin articles best practices

According to a survey by LinkedIn, 73 percent of people said they were more confident in the professional information presented on LinkedIn than on Twitter, Facebook, or Yahoo! In addition to the data, I put together a bonus section that shows you exactly how to make content on LinkedIn get more views. You are ready to publish your article. You publish an article, people read it, some comment, and you don't respond at all. The LinkedIn publishing platform is no exception. It also gives you greater exposure to your current network given every blog you post is distributed to their news feed and displayed within their notification settings located at the very top of their LinkedIn profile. That means no blessed or FridayFeels—instead, use your company hashtag, or employ the ones that LinkedIn will suggest when you create your post. People build on each others' comments. A Final Word The data is there to guide you. Include images.

Drop in subheads. For the data nerds reading: 0.

how to write an article on linkedin company page

Find art for your article. Get featured in your channel of choice, get tons of post views, send referral traffic, use it for SEOor get email list subscribers. The same is true with thought leadership: if you want to build your brand as a thought leader, you have to keep yourself top of mind for people who are interested in the topics you write about.

Now it's time to edit your article. A good headline can make or break a post when you post on LinkedIn.

linkedin publishing

When an article works well, I try to adapt it for other outlets. You don't have to describe a scientific or market study or New York Times story in full.

How to get publishing capabilities on linkedin

Expand your topic areas. The world is wide open. Using headings H1, H2, H3 tags, etc. If the sentiment of your post is not inherently clear to you, there are a number of free sentiment analysis tools you can use to assess your writing, such as AlchemyAPI. You May Also Like. You can access the bonus content here. Bonus tip: When clients and prospects ask you questions that are answered by your articles, send a short response and invite them to read more, linking to your past articles. If there are more "me"s than "you"s in the article, and I can't change it, guess what? Tip: You can use a tool like Twitter Analytics or Tweriod to determine the best times to promote your posts. You want to sure connections can always find your article, so copy and paste the link to your profile. When I pose a question, I get dozens or even hundreds of thoughtful answers. Post consistently, and on a regular schedule.

People ask me how to write articles on LinkedIn, so here's what you need to know. You publish an article, people read it, some comment, and you don't respond at all.

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6 Tips to Create and Publish a Killer Article on LinkedIn